WhatsApp Link Generator - Create a Free click-to-chat Link
A WhatsApp click-to-chat link opens a conversation with your business without the customer saving your number first. Enter your number in international format - country code, no plus sign, no leading zero - and an optional prefilled message, and you get a wa.me link you can paste into an Instagram bio, an ad, an email signature or a QR code.
How to format the number
Country code first, with no plus sign, no spaces and no leading zero. A UK number written 07700 900123 becomes 447700900123.
Questions
What format does the phone number need to be in?
International format with the country code and nothing else: no plus sign, no spaces, no dashes, and no leading zero. A UK number written 07700 900123 becomes 447700900123.
Do customers need to save my number first?
No. That is the whole point of a click-to-chat link - it opens the conversation directly, which is why these links convert better than printing a number.
Can I prefill the first message?
Yes, and it is worth doing. A prefilled message like "Hi, I saw your Instagram post about the winter collection" tells you where the customer came from before they type anything.
Is a wa.me link free to use?
Yes. The link itself is free and needs no account or signup. What you pay for, if anything, is whatever answers the messages once they arrive.